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Neuromarketing Ethics: How Far Is Too Far?

ConversionXL

One early researcher was Edward Bernays—Sigmund Freud’s nephew—who coined the term “public relations.”. In Mexico’s 2015 elections , citizens’ responses to the governing party ads were often recorded without their knowledge. Neuromarketing isn’t the only way to gain tacit influence over consumer behavior (or government policy).

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Twitter Link Roundup #193 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Proving there’s no shortage of idiots in government, Dallas proposes stupid restrictions designed to keep Uber away – [link]. 25 Flourishing Examples of Green Paper Business Cards – [link]. The Overlooked Reason Entrepreneurs Are Vulnerable To Depression – [link]. This is Visual Journalism – [link].

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How To Start An Environmental Consulting Business In 5 Easy Steps

YoungUpstarts

These skills are highly sought after by governments and businesses who want either to go green, or to comply with environmental regulations. As you pursue your degree, or during summer breaks, try working as an intern at a private or government environmental consulting firm. Step 6: Find Consulting Gigs.

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52 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

I seized this opportunity to try an experiment in both client service and employee retention, by focusing on senior level staff first, and combining that with a flexible and healthy working environment that is not a mainstay in the public relations world. Greene, Land Carroll & Blair PC ! #20 Image Credit: Beth Tucker.

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What Is a Benefit Corporation?

Up and Running

Benefitcorp.net offers this insight: “Despite the existence of the business judgment rule governing operating decisions, most directors and officers and many attorneys believe that their options are constrained to acting only in the financial interests of shareholders. corporate culture and impacts how decisions are made.

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35 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

Image Credit: Siobhan Green. We work with non-profits, for-profits, US Government, and international organizations, to identify the underlying goals, the users needs and abilities, and put together an appropriate technology solution to meet the requirements. Thanks to Siobhan Green, Sonjara, Inc ! #8 Image Credit: Bryan Miles.

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43 Entrepreneurs Explain Why They Started Their Businesses

Hearpreneur

I am a big advocate of transparency in business and government and believe that many injustices in our society exist because people are ill informed. A former television news reporter who moved into Public Relations, I always knew that I wanted to work for myself. Thanks to Alison Podworski, Alison May Public Relations !