Excellent Analytics Tip #18: Make Love To Your Direct Traffic
Occam's Razor
SEPTEMBER 20, 2010
The reason Direct traffic is a beloved of mine is that it represents (checkout the sweet contextual – red and green – numbers above): 1. You can easily use your tools admin settings to filter out all your internal IP's which would solve this issue. ~ [ Update, via Deric Loh : ] #1.
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