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Twitter Link Roundup #182 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Good tips on ways to improve the questions you should ask when hiring people | HBR – [link]. Sales Leads On A Small Budget – [link]. Being Digital Demands You Be More Human | HBR – [link]. 50 Mindblowing Advertising Ideas That You’ll Surely Like | InstantShift – [link]. Mobile is a complete mess.

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Marketing and Growth Lessons for Uncertain Times

ConversionXL

A Harvard Business Review (HBR) study of 4,700 public companies looked at the three years before, during, and after recessions. The HBR study contrasts Office Depot and Staples during the 2000 recession: Office Depot cut 6% of its workforce, but it couldn’t reduce operating costs significantly. Image source ). Image source ).

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Twitter Link Roundup #185 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

An Initial Sales Rep Comp Plan to Lower Your Stress Level, Increase Cash, and Make Everyone Money – [link]. Good lessons about leadership and why inspiring leaders are most respected | HBR – [link]. An Initial Sales Rep Comp Plan to Lower Your Stress Level, Increase Cash, and Make Everyone Money – [link].

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6 Reasons Your Business Fails to Meet Your Strategic Goals (and What to Do About It)

Up and Running

HBR continues to state that “when asked to identify the single greatest challenge to executing their company’s strategy, 30 percent cite failure to coordinate across units.”. Among other things, this means expanding your marketing, advertising, and sales efforts—again, based on customer data.

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Twitter Link Roundup #193 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Rebuilding Startup Culture for Enterprise Sales — [link]. Three Differences Between Managers and Leaders | HBR – [link]. Facebook’s share of digital advertising growing fast, thanks to mobile | GigaOM – [link]. 26 Creative and Unique Advertising examples for your inspiration – [link]. Spam is a virus.

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9 Reasons Why Small Businesses Should Care About Content Marketing

Brandanew

But it is significantly cheaper than getting leads from traditional media marketing, where advertisements are far more expensive. They see so many adverts, and naturally prefer something that’s informational and entertaining rather than a sales brochure or worse still, a 90s styled display/banner ad. source: chart ).

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Twitter Link Roundup #204 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Publishers, Stop Crying Over Spilled Ink | HBR - crowdspring.co/18lBV8K. Mind blowing stats on where humans spend time v where advertisers advertise – huge disconnect! - crowdspring.co/1fDAHgT. Proof That Online Search Ads Can Boost Offline Store Sales - crowdspring.co/18UW2hI. 1fDCYZw. - crowdspring.co/1fDAHgT.