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Lessons Learned: Validated learning about customers

Startup Lessons Learned

For a startup, having great sales DNA is a wonderful asset. This is the magic of sales: by learning about each customer in-depth, they can convince each of them that this product would solve serious problems. But here’s where a truly great sales artist comes in. They are closing orders.

Customer 167
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When Employees Misinterpret Managers

Ben's Blog

When I ran Opsware, we had the non-linear quarter problem also known affectionately as the hockey stick. The hockey stick refers to the shape of the revenue graph over the course of a quarter. Our hockey stick was so bad that one quarter, we booked 90% of our new bookings on the last day of the quarter.

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The #1 thing successful founders think about for their next startups

Hippoland

Forget about traction and hockey stick growth. For example, if you are running affiliate ads for hotels, you might get 3-5% on a sale. You will use your fridge for a decade or more so the retention here is high. Sales cycles matter though. don’t think about at all. 2) B2B startups have high margins.

Founder 48
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The #1 thing successful founders think about for their next startups

Hippoland

Forget about traction and hockey stick growth. For example, if you are running affiliate ads for hotels, you might get 3-5% on a sale. You will use your fridge for a decade or more so the retention here is high. Sales cycles matter though. don’t think about at all. 2) B2B startups have high margins.

Founder 48
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Webinar Recap: 14 Tips on How to Pitch and Get Funded

Up and Running

Are you landing a big sale? If you say in year one I’m going to do one hundred thousand in sales or, a million in sales or whatever it might be. How much is going to sales? Are you bringing on some investment capital? Are you doing an acquisition? What I mean, are your numbers behind your numbers? This is what we track.

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CXL Live 2019 Recap: Takeaways from Every Speaker

ConversionXL

Go beyond standard sources of voice of customer data ; better options are: Interview founders (the original “customers”); Thank-you page surveys; Usertesting.com; Mine sales calls; Mine support tickets; Mine Facebook comments ; Mine online reviews. CRO deals with bottom of the funnel (more people converting to sales). What’s different?