The Startup Magazine

JULY 20, 2021

With a viral approach to marketing and customer-friendly pricing, Hawkers today is sold primarily online and in 50 countries. It also has a considerable online presence on key social media platforms. Betancourt Lopez understood the value of viral marketing, especially for a key demographic — young people. Humble Beginnings.

Viral 156

Viral Private Equity Venezuela Los Angeles 156

The Startup Magazine

JULY 20, 2021

With a viral approach to marketing and customer-friendly pricing, Hawkers today is sold primarily online and in 50 countries. It also has a considerable online presence on key social media platforms. Betancourt Lopez understood the value of viral marketing, especially for a key demographic — young people. Humble Beginnings.

Viral 78

Viral Private Equity Venezuela Los Angeles 78

A Smart Bear: Startups and Marketing for Geeks

FEBRUARY 7, 2012

“Old Media” will be consumed less. Surely building a story around a “geo-mobile app with viral social gaming” stacks the funding deck in your favor. For the institutional investor, it’s a set of bets. ” A lot of predictions are easy. Mobile device usage will increase.

Institutional Investors 240

Institutional Investors India China Viral 240

Both Sides of the Table

MAY 23, 2012

IPO markets had burned an entire cycle of retail stock investors and many institutional investors to boot. There is no sector of the economy that isn’t being transformed by the online community that is now voraciously consuming media, applications, communications and buying global products.

Venture Capital 347

Venture Capital Technical Review LP Mobile 347

David Teten

DECEMBER 3, 2019

“We’re using … TinyLetter for our “Content Newsletter” … and Buffer to schedule social media posts. Point Nine Capital uses Mention for media monitoring. I use Hootsuite to coordinate my social media activity, which consists of Teten.com, PEVCTech.com , Linkedin , AngelList , and (passively) Twitter and Facebook.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

abovethecrowd.com

JUNE 2, 2021

Paypal famously offered customers $5 to invite a friend, who would then also get $5 as part of a highly successful viral marketing campaign (they actually started at $20, and then reduced it to $10 and then ended at $5). They have an obvious trade-off between a big “pop” (great media coverage and morale boost) versus more cash proceeds.

IPO 82

IPO Customer Matching Silicon Valley 82