www.frozennorth.org

SEPTEMBER 16, 2011

If youve read my Cult of the NDA article (which, by the way, remains one of the most-read articles on this blog), then you know that I think good luck and good execution are far more important to success in a startup than a Really Big Idea. They didnt even offer to sign an NDA. AIM Screen Name: DFNfrozenNorth. Categories. Statistics.

Stealth 40

Stealth IP NDA Startup 40

mashable.com

MAY 28, 2010

Johnson also says that search engine issues have affected the style of names. People consciously try to create names with unique keywords so theirs will be the only result in targeted Google searches. Amidst all the search engine and domain name drama, consider that names are memorable when they sound good. Is It Sticky?

Naming 94

Naming Technical Review Social Media Startup 94

www.paulgraham.com

OCTOBER 23, 2010

Googles plan, for example, was simply to create a search site thatdidnt suck. They had three new ideas: index more of the Web, uselinks to rank search results, and have clean, simple web pages withunintrusive keyword-based ads. For example, dating sites currently suck far worse than search didbefore Google. Dont do what we did.

Startup 105

Startup Cofounder Software Stock 105

www.readwriteweb.com

OCTOBER 7, 2007

Vendor long-list - build a “long-list&# of possible software vendors and NDA them all, but don‚Äôt rely on it (more on this later). We are on the high end of the range, and I think expecting less would be unrealistic unless you are building something really simple (and therefore with limited inherent IP).

Bootstrapping 41

Bootstrapping Offshore Startup EC2 41