Startup Professionals Musings
JUNE 2, 2021
Customers today quickly get beyond these, and put a competitive priority on the experience of others, reflected in reviews and social media, and their own total experience with your sales process, delivery, returns, and support on their schedule. Features, availability, and brand are just the price of entry.
Startup Professionals Musings
JANUARY 16, 2011
It has been at least a decade since going public via an Initial Public Offering (IPO) has been considered a credible exit strategy for startups. Usually a small company can sell about 20 percent of its stock in an IPO. In 1999, there were 486 IPOs nationwide; just 10 years later, in 2009, there were only 63. How’s the timing?
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Startup Professionals Musings
JULY 3, 2015
For financial reasons alone, an IPO is a statistically rare phenomenon, happening just 275 times in 2014 , out of almost 500,000 startups. As an advisor and mentor to startups, I try to make sure entrepreneurs understand both the pros and cons of an IPO as an exit strategy. Control moves to external directors and the public.
Startup Professionals Musings
AUGUST 21, 2021
Then there is the pressure to go public ( IPO ), and open your investment to thousands, maybe millions, of small investors. Working with the media is required, both social as well as the press, through public relations and internal channels. Increase communication, both internally and externally.
Startup Professionals Musings
MARCH 3, 2021
If this is personally your first startup, it’s very important to highlight prior leadership experience in school, business, or public life, and your ability to attract skilled people for your team, as well as advocates from your industry, social media, or prior relationships. Pitch a rational plan for expansion and growth.
Startup Professionals Musings
NOVEMBER 6, 2020
It seems that most of you entrepreneurs I meet in my role as business advisor are convinced that starting a new business requires equity investors, exponential growth, and a plan to go public via IPO. Lifestyle businesses can change to match their owner’s interests and long-term desires.
Startup Professionals Musings
JULY 27, 2018
I would expect to see specific plans for distribution, partnerships, and sales channels, as well as the use of social media and conventional marketing, with budgets for the major elements. “If we build it, they will come” and “word of mouth” are not credible marketing strategies these days.
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