IPO Media PR Viral 
crowdSPRING Blog
MAY 2, 2014
These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Hottest Pre-IPO Adtech Startups | Business Insider – crowdspring.co/1k6cUmV. Marketers Not Prepared for Negative Feedback: New Research | Social Media Examiner – crowdspring.co/1mVP5ES.
Cracking the Code
NOVEMBER 10, 2009
While poised with a limited number of transactions this year, the world of public Cloud Computing and SaaS companies has been marked by two events in the past few months: the acquisition of Omniture by Adobe and the high profile IPO of LogMeIn, a leading provider of PC remote access and support with a very interesting freemium model.
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Cracking the Code
FEBRUARY 27, 2009
Impact of the recession on SaaS Sales&Marketing pr. Popular Media: the key to viral marketing. About Bessemer Venture Partners: Bessemer Venture Partners is a global investment group with offices in Silicon Valley, Boston, New York, Mumbai, and Tel Aviv. New SaaS 13 Index: Welcome to LogMeIn (Nasdaq: LOG. Software 2.0:
Cracking the Code
FEBRUARY 12, 2007
Attendees included Blue Nile , Postini , LinkedIn , Lifelock , Wize , Sparter , Zopa , Revver , Wikia , Flock , Vimo , Delivery Agent , Gerson Lehrman Group , Pure Networks , Zensys , Summit , T3Ci , Endeca and Nominum - a wide spectrum of companies, both in terms of stage (very early to pre-IPO) and sectors (consumer internet, software, chipsets.).
Startup Lessons Learned
OCTOBER 7, 2008
This is completely analogous to the situation elsewhere on the internet, where launching a new website, product, or service with PR is getting harder and harder. Customers and prospects are overwhelmed by the number of media and companies clamoring for their attention. Dont do PR upfront, dont put out a press release.
Startup Lessons Learned
MARCH 13, 2009
Announce a new product, start its PR campaign, and engage in buzz marketing activities. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time. If you are having trouble raising money, sometimes a little PR can help. Help you raise money.
Cracking the Code
MAY 25, 2010
One of his secret: "Incentivize your marketing team on sales not leads" Jeff Jordan, CEO of OpenTable speaking about his IPO process: " Build relationships with key public investors 2-3 years before going public (Morgan Stanley, Fidelity and T. ipo process. Impact of the recession on SaaS Sales&Marketing pr. Software 2.0:
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