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Facebook Messenger Chatbot Marketing: The Definitive Guide (2018)

crowdSPRING Blog

Companies like Drift and Intercom offer chatbots to help companies automate and improve lead generation, help with email marketing, and other things. If you want to learn more about chatbots generally, read Drift’s The 2018 State of Chatbots Report: How Chatbots Are Reshaping Online Experiences. Illustrated by Larry Kim.

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113 of the Best Lead Generation Tools and Resources

Duct Tape Marketing

113 of the Best Lead Generation Tools and Resources written by John Jantsch read more at Duct Tape Marketing. I know, monster list posts are so last year, but I wanted to put together a resource that could be a bit of a guide as you navigate all of the various platforms, networks, and channels available today. Further Reading.

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The Ultimate Tutorial to Add Inbound Marketing Into Your PR Strategy

Duct Tape Marketing

This helps in rendering the value along with things like social sharing and additional resources. Social media. The platform of social networking is not just a way to interact and make friends but also can be one of the best inbound marketing strategies in itself. Paid Search Advertising. Word of Mouth.

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Small Business Marketing Guide: Types of Traditional and Online Marketing

crowdSPRING Blog

There are two distinct forms of search engine marketing: organic (search engine optimization or SEO) and paid (pay-per-click or PPC). PPC focuses on buying ads to make a company’s link more visible in search enginers (especially when a company doesn’t have a very good organic rank). Social Media Marketing.

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Top 4 Content Marketing Metrics

Duct Tape Marketing

c) create individual landing pages for any advertising or PPC campaign that directs back to your homepage. You can always draw new users to your site through any number of promotions including PPC campaigns, offline promotions such as mailers and traditional advertising, and including links on your social media posts.

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