Up and Running
MARCH 1, 2016
I needed a desk that had features that would give me quick access to a variety of tools; that was large enough for all my mixed media projects; and that was also sturdy enough it could take hammer blows and an occasional brush from a blow torch. What product doesn’t function like people wish it would? What do your friends want?
Hearpreneur
APRIL 3, 2016
The name of our company came from the name of our flagship product. Since we’re a mobile app company we wanted a product name that was short, easily remembered, non-controversial and at least somewhat descriptive of the service. After throwing around some names we rejected we settled on making it an acronym.
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Steve Blank
APRIL 9, 2009
But what I wanted was an agile marketing team capable of operating independently without day-to-day direction. competitive analyses, channel and customer collateral (white papers, data sheets, product reviews), customer surveys, and market requirements documents. And yes, we could have built a top-down, command-and-control hierarchy.
crowdSPRING Blog
JANUARY 26, 2010
A Brand Should Have A Good Name and Logo. A strong company (or product) name is easily recognizable and is important to good branding. Especially in the age of social media – this is a very important realization. Those companies understand that if consumers trust the community, they will extend trust to the brand.
infochachkie.com
DECEMBER 5, 2011
Thus, join the ranks of Yahoo, Google, Amazon, eBay, Cisco and Microsoft and focus your limited time and resources on perfecting your customer value proposition, not on devising an ideal company name. When selecting your company and product names, consider the following: Uniquely Familiar. infoChachkie. Intuitive URL.
Duct Tape Marketing
DECEMBER 1, 2022
Their product names have like H 1 27, 5 capital H small a like, you know, that's like how they name their products. I mean, you wrote, when you wrote for click Z it was more like a media publication than what we then saw blog. 07:47): Not gonna cut it anymore. And so their brand voice is extremely buttoned up.
Hearpreneur
MAY 9, 2018
My idea back then was clear that the name should address what we are doing and should be something that our target customers can directly relate to. At the same time, I wanted to make sure the name is unique and available – that is to ensure no other businesses are already operating under that name.
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