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Artificial Intelligence: Implications On Marketing, Analytics, And You

Occam's Razor

It attempts to simplify a topic that has more than it’s share of coolness, confusion and complexity. Primarily because we got our first real everyday access to products and services that used some form of AI to delight us. Here are the elements I’ll cover: + AI | Now | Local Maxima. + AI | Now | Global Maxima.

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Key Insights from Every Speaker of Elite Camp 2017

ConversionXL

Research is the key to figuring out which best practices to use. Love your Data – Track full funnels, and fix your data! Data is often fragmented, so fixing it can’t be emphasized enough. Show the work, document and share what you do. audience → technology → browser/OS report. Optimize for that.