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A Guide to Reputation Management: Build an Audience of Superfans

ConversionXL

If we’re a B2B company selling into brick-and-mortar retail environments, and we’re looking to find an audience of retail executives, we’ll start with a simple Google search. We’re looking for resources and publications that are directly relevant to our target audience (not broad business publications). Image source.

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10 Big Ideas For Small Business Marketing

YoungUpstarts

It’s time to lay the groundwork for voice search. I’m not going to tell you that you should put half of your marketing budget into voice search. Voice search and voice assistants are going to be a big deal, though they may not be essential to small businesses for now. This would include: Any reviews they leave you.

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28 Entrepreneurs Explain The Future Trends They See in Their Industry

Hearpreneur

Due to online learning, more companies will focus their efforts in creating interactive media, such as video games, comics, instructional videos in order to captivate their audience and promote learning their desired topics. 19- Shift towards video marketing. 11- Diversification and inclusion. Photo Credit: Assaf Kostiner.

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8 Ways The Stakes Are Higher On Customer Expectations

Startup Professionals Musings

No customer enjoys being blasted by irrelevant banner ads, and they don’t have time to sort through all the noise of products out there searching for an audience. Witness the series of airlines public relations disasters , when customers don’t get the proactive attention they need. Company finds customers based on interests.

Customer 427
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Twitter Link Roundup #220 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Every day on the crowdSPRING Twitter account and on my own Twitter account , I post links to posts or videos I enjoyed reading or viewing. These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more!

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Twitter Link Roundup #236 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Every day on the crowdSPRING Twitter account and on my own Twitter account , I post links to posts or videos I enjoyed reading or viewing. These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more!

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Why Small Businesses Should Get Business Insurance

YoungUpstarts

Public Relations. When searching for the right insurance company, customer reviews such as this video can come in handy before making a decision: [link]. Employees look for more than just the salary when searching for jobs. Data breach insurance also protects your company and clients if a security breach occurs.