A Smart Bear: Startups and Marketing for Geeks
OCTOBER 11, 2010
"We're better than everyone else at SEO.". "A We're putting a 'Retweet' button inside the product to encourage viral growth.". This is the viral step: Having trialed the tool, the stranger might use it herself, then more people find out about it, and so forth. I know of no companies who have " gone viral " because of buttons.
A Smart Bear: Startups and Marketing for Geeks
FEBRUARY 26, 2019
It’s boring and doesn’t make you famous and doesn’t play into the false but common narrative that SEO and viral content will launch your startup into the market with almost no money. A reliable paid acquisition channel results in a somewhat stable business. People don’t value their time.
A Smart Bear: Startups and Marketing for Geeks
FEBRUARY 8, 2010
Related posts: Behind the scenes of a viral post: Why your startup shouldn't copy 37signals or FogCreek How I got 6000 RSS subscribers in 12 months Don't write a business plan New empirical data for SEO and social media marketing strategies Startup Therapy: Ten questions to ask yourself every month.
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