ConversionXL

FEBRUARY 3, 2022

Don’t cast your net too far and wide. In the acquisition phase, measure these performance metrics: Customer acquisition cost Conversion rate Website traffic Click-through rate Bounce rate Quality of leads. Use qualitative customer surveys and gather Net Promoter Score feedback to understand user intent and friction. Activation.

Retention 113

Retention Marketing Acquisition Channel 113

ConversionXL

NOVEMBER 22, 2022

Click-Through Rate Definition The Conversion Rate Formula: How to Calculate Conversion Rate Bounce Rate: Everything You Want to Know and More How To Calculate and Increase Customer Lifetime Value PPC Click-Through-Rate: What it Means and How to Use It (and Improve It) How to Track and Improve Ecommerce Customer Acquisition Effectiveness.

Metrics 105

Metrics Analytics Marketing Acquisition 105

ConversionXL

FEBRUARY 3, 2022

The better the experience, the more they recommend the product to others: Wise then used Net Promoter Score (NPS) surveys to determine if users would recommend it to friends. Follow the steps conversion copywriter Momoko Price recommends in her product messaging course : 1. Measure click-through rate and landing page conversions.

Product 102

Product Marketing Social Media Channel 102

ConversionXL

OCTOBER 30, 2019

Article after article, course after course, conference talk after conference talk addresses acquisition experimentation—getting more conversions at the top of the funnel. Exhibit A: This is the table of contents from the article that currently ranks first for the keyword “conversion rate optimization tips.”

Retention 101

Retention Metrics Churn Rate Acquisition 101

ConversionXL

MARCH 16, 2016

What’s So Special About The Net Promoter Score? Net Promoter Score is a customer loyalty metric developed by (and a trademark of) Fred Reichheld, Bain & Company, and Satmetrix. Use them for testimonials, affiliates, etc. Kind of like a good conversion rate in that sense, then. Passives (7-8). Detractors (0-6).

.Net 48

.Net Metrics Retention Aggregator 48

ConversionXL

OCTOBER 30, 2019

Article after article, course after course, conference talk after conference talk addresses acquisition experimentation—getting more conversions at the top of the funnel. Exhibit A: This is the table of contents from the article that currently ranks first for the keyword “conversion rate optimization tips.”

Retention 48

Retention Metrics Churn Rate Acquisition 48

ReadWriteStart

AUGUST 6, 2019

As the business grows, and entrepreneurs feel they have a safety net where there was none before. As those goals evolve, it is also critical to stay focused on the company’s best practices to provide a baseline for ongoing changes that can significantly improve growth, profit margins, and retention rates. But how to stay hungry?

Startup 107

Startup Balance Sheet Retention Employee 107