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Lessons Learned: What is customer development?

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way.

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Entrepreneurship for the 99%

Steve Blank

This is a 3-day program for entrepreneurship faculty from around the world how to teach entrepreneurship via the Lean LaunchPad approach ( business model canvas + customer development ) and bring their entrepreneurship curriculums into the 21st century. million) of the 15 million net new jobs created between 1993 and 2009.

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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

Finally the day came, we unleashed the landing page, emailed our existing customers, and started advertising online. The net result: we sold exactly zero presidential debate avatars. If you cant find any , maybe that means you havent figured out who your customer is yet. What is customer development?

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Lessons Learned: Principles of Lean Startups, presentation for.

Startup Lessons Learned

Customer development. For those interested in getting started with agile or customer development, I thought Id include a few links. For customer development, start with Steves book The Four Steps to the Epiphany or take a look at his recent Entrepreneurial Thought Leader Lecture.

Lean 102
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Lessons Learned: Stevey's Blog Rants: Good Agile, Bad Agile

Startup Lessons Learned

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? What is customer development?

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How to listen to customers, and not just the loud people

Startup Lessons Learned

Some techniques that Ive found especially helpful: Build your own tracking survey, using a methodology like Net Promoter Score (NPS) to identify and get a regular check-up from promoters (and to screen out detractors). The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

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Lessons Learned: The four kinds of work, and how to get them done.

Startup Lessons Learned

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? What is customer development?