.Net, Customer Development, IPO and Metrics

Lessons Learned: What is customer development?

Startup Lessons Learned

NOVEMBER 8, 2008

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way.

Customer Development

Customer Development Developer San Francisco Customer

Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

NOVEMBER 7, 2008

Finally the day came, we unleashed the landing page, emailed our existing customers, and started advertising online. The net result: we sold exactly zero presidential debate avatars. If you cant find any , maybe that means you havent figured out who your customer is yet. What is customer development?

Demand

Demand San Francisco Lean Continuous Deployment

Lessons Learned: Principles of Lean Startups, presentation for.

Startup Lessons Learned

NOVEMBER 4, 2008

Customer development. For those interested in getting started with agile or customer development, I thought Id include a few links. For customer development, start with Steves book The Four Steps to the Epiphany or take a look at his recent Entrepreneurial Thought Leader Lecture.

Lean

Lean San Francisco Agile Continuous Deployment

Lessons Learned: Stevey's Blog Rants: Good Agile, Bad Agile

Startup Lessons Learned

NOVEMBER 6, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? What is customer development?

Agile

Agile San Francisco Software Review Continuous Deployment

Lessons Learned: The four kinds of work, and how to get them done.

Startup Lessons Learned

NOVEMBER 17, 2008

Growth - when you have existing customers, the pressure is on to grow your key metrics day-in day-out. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? What is customer development? And if you neglect maintenance, you may not have a business left at all.

San Francisco

San Francisco Lean Continuous Deployment DC

How to listen to customers, and not just the loud people

Startup Lessons Learned

SEPTEMBER 14, 2008

Some techniques that Ive found especially helpful: Build your own tracking survey, using a methodology like Net Promoter Score (NPS) to identify and get a regular check-up from promoters (and to screen out detractors). The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

San Francisco

San Francisco Customer Lean Continuous Deployment

Lessons Learned: ScienceDaily: Corporate culture is most important.

Startup Lessons Learned

NOVEMBER 18, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? What is customer development?

San Francisco

San Francisco Continuous Deployment Lean DC

Revisiting the Software Design Manifesto (and what's changed since.

Startup Lessons Learned

AUGUST 8, 2009

When it becomes possible to build products "live" with customers, the cycle time changes and design becomes a much more dynamic process. We still struggle to create Firm software that is defect-free, and it still requires customer insight (and maybe some customer development) to discover what will Delight.

Software Review

Software Review Design Software San Francisco

A real Customer Advisory Board

Startup Lessons Learned

OCTOBER 26, 2009

In previous posts, I’ve mentioned quite a few of these, including these most important ones: having engineers post on the forums in their own name when they make a change routinely split-testing new changes routinely conducting in-person usability tests and interviews Net Promoter Score Each of these techniques is fundamentally bottoms-up.

Advisory Board

Advisory Board Customer San Francisco Lean

Case Study: Continuous deployment makes releases non-events

Startup Lessons Learned

JANUARY 18, 2010

Recently, he was bitten by the lean startup bug and has started writing about his experiences attempting to apply lean startup and customer development principles. Managing weekly releases got a lot harder once I started doing customer development. On the one hand, this is the ultimate in customer responsiveness.

Continuous Deployment

Continuous Deployment San Francisco Lean Wiki

Lessons Learned: Product development leverage

Startup Lessons Learned

APRIL 26, 2009

The net result was powerful: within six months of starting the company, we were able to get a basic version of our product into open beta. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Product development leverage Validated learning about customers Built to learn Web 2.0

Product Development

Product Development Developer San Francisco Product

Lo, my 2295 subscribers, who are you?

Startup Lessons Learned

MARCH 4, 2009

Today, Id like to spend some time on two techniques: the problem presentation and learning what channels of information reach customers. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Lets start with what I learned last time. Startup Lessons Learned - the Conference (April 23.

San Francisco

San Francisco Lean Continuous Deployment DC

Getting educated about advertising, agencies, and media buyers

Startup Lessons Learned

NOVEMBER 5, 2008

You also need to know what each one cares about, which metrics they look at (or studiously ignore). The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? What is customer development? What are the job titles of the people you need to convince?

Advertising

Advertising San Francisco Media Continuous Deployment

Lo, my 1032 subscribers, who are you?

Startup Lessons Learned

NOVEMBER 19, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? What is customer development?

San Francisco

San Francisco Lean Continuous Deployment DC

10 years of entrepreneurship

Startup Lessons Learned

JULY 9, 2009

Almost all of them got scooped up by pre-IPO Google this time. That year, right before the IPO, those months mattered a great deal in terms of financial outcomes. Of course, those were the days when 12 year old, 80% market share, $200mm, 30% net profit companies were the ones going public. July 9, 2009 8:49 PM Anonymoussaid.

San Francisco

San Francisco Lean Continuous Deployment DC

Lessons Learned: Where did Silicon Valley come from?

Startup Lessons Learned

NOVEMBER 11, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? What is customer development?

Silicon Valley

Silicon Valley San Francisco Lean Continuous Deployment

Lessons Learned: Net Promoter Score: an operational tool to.

Startup Lessons Learned

NOVEMBER 22, 2008

Lessons Learned by Eric Ries Saturday, November 22, 2008 Net Promoter Score: an operational tool to measure customer satisfaction Ive mentioned Net Promoter Score (NPS) in a few previous posts, but havent had a chance to describe it in detail yet. It does it all by asking your customers just one magic question.

.Net

.Net Operations San Francisco Lean

Lessons Learned: Cash is not king

Startup Lessons Learned

MARCH 27, 2009

Even if it helps optimize one stage, if it slows you down somewhere else, it might not be a net win. Customer Development : a disciplined approach to finding out if there is a market for your product before its too late. Customer Development Engineering : techniques for accelerating your product development.

San Francisco

San Francisco Lean Continuous Deployment DC

How to conduct a Five Whys root cause analysis

Startup Lessons Learned

JULY 2, 2009

The net effect of all this was to make new engineers incredibly productive right away – in most cases, we’d have them deliver code to production on their very first day. So far, it's been a net win to keep supporting it. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

San Francisco

San Francisco Lean Technical Review Software Review

Lessons Learned: Q&A with an actual reader

Startup Lessons Learned

SEPTEMBER 29, 2008

Turns out, what customers really meant was "let me use IMVU with somebody I dont know" so they could get a feel for the social features of the product without incurring the social risk of recommending it to their friend. Luckily, the metrics helped us figure out the difference. Lets run a thought experiment.

San Francisco

San Francisco Lean Continuous Deployment DC

Lessons Learned: SEM on five dollars a day

Startup Lessons Learned

SEPTEMBER 13, 2008

Since we were only paying per click, it didnt cost us anything to cast a wide net. And then we would use that simple analytics system I mentioned to monitor the conversion rates of customers from each campaign. Only much later did I realize that this was an application of customer development to online marketing.

SEM

SEM San Francisco Lean Continuous Deployment

Lessons Learned: The ABCDEF's of conducting a technical interview

Startup Lessons Learned

NOVEMBER 29, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? What is customer development?

San Francisco

San Francisco Lean Agile Java

Lessons Learned: Five Whys

Startup Lessons Learned

NOVEMBER 13, 2008

Because five whys kept turning up a few key metrics that were hard to set static thresholds for, we even had a dynamic prediction algorithm that would make forecasts based on past data, and fire alerts if the metric ever went out of its normal bounds. What is customer development? Lo, my 1032 subscribers, who are you?

Software Review

Software Review Technical Review San Francisco Continuous Deployment

Lessons Learned: The four kinds of work, and how to get them done.

Startup Lessons Learned

NOVEMBER 17, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? What is customer development?

San Francisco

San Francisco Lean Continuous Deployment DC

Engagement loops: beyond viral

Startup Lessons Learned

DECEMBER 16, 2008

Many viral products have flamed out over the years, able to capture large numbers of users, but proving transient in their value because they failed to engage customers for the long-term. Our goal is to understand the metrics, mechanics, and levers of engagement. Some of those affected customers decide to return to your product.

Viral

Viral San Francisco Lean Continuous Deployment

The new startup arms race (for Huffington Post)

Startup Lessons Learned

MARCH 22, 2010

In the past two decades, they have accounted for nearly all the net job growth in our country. In the past two decades, they have accounted for nearly all the net job growth in our country. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Startups are the lifeblood of our economy.

San Francisco

San Francisco Indiana Lean Startup

Lessons Learned: Why PHP won

Startup Lessons Learned

JANUARY 12, 2009

NET CREATIVE MIND TEAM [link] February 17, 2009 2:32 AM Anonymoussaid. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? February 4, 2009 10:40 AM James said. Hello Eric Ries , Thanks for the great blog. I like your style of posting and useful information Which you always provide.

PHP

PHP Software Review Ruby San Francisco

Learning from Obama: maneuver warfare on the campaign trail

Startup Lessons Learned

NOVEMBER 5, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? What is customer development?

Campaign

Campaign San Francisco Lean Agile

StartUpRoar

Lessons Learned: What is customer development?

Lessons Learned: Using AdWords to assess demand for your new.

Trending Sources

Lessons Learned: Principles of Lean Startups, presentation for.

Lessons Learned: Stevey's Blog Rants: Good Agile, Bad Agile

Lessons Learned: The four kinds of work, and how to get them done.

How to listen to customers, and not just the loud people

Lessons Learned: ScienceDaily: Corporate culture is most important.

Revisiting the Software Design Manifesto (and what's changed since.

A real Customer Advisory Board

Case Study: Continuous deployment makes releases non-events

Lessons Learned: Product development leverage

Lo, my 2295 subscribers, who are you?

Getting educated about advertising, agencies, and media buyers

Lo, my 1032 subscribers, who are you?

10 years of entrepreneurship

Lessons Learned: Where did Silicon Valley come from?

Lessons Learned: Net Promoter Score: an operational tool to.

Lessons Learned: Cash is not king

How to conduct a Five Whys root cause analysis

Lessons Learned: Q&A with an actual reader

Lessons Learned: SEM on five dollars a day

Lessons Learned: The ABCDEF's of conducting a technical interview

Lessons Learned: Five Whys

Lessons Learned: The four kinds of work, and how to get them done.

Engagement loops: beyond viral

The new startup arms race (for Huffington Post)

Lessons Learned: Why PHP won

Learning from Obama: maneuver warfare on the campaign trail

Stay Connected