Remove 2000 Remove Differentiation Remove Early Stage Remove PR
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10 Marketing Lessons for Early-Stage Tech Startups

Both Sides of the Table

The following are some lessons I learned about early-stage startup marketing. Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). For early-stage consumer companies I would be careful not to market futures at all. Life goes on.

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8 Questions to Help Decide if You Should be Raising Money Now

Both Sides of the Table

million and you’re an early stage business this is probably a fair deal. I think many entrepreneurs under-estimate the benefit that capital early helps in being able to produce product and differentiate yourself in a nascent marketplace. They get the PR bump. So if you can take 27% dilution for $1.5

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Applied Venture and the inexorable rise of value-add VC

The Equity Kicker

From around 2000, and perhaps coinciding with the need to work harder to win deals as opportunities dried up after the internet bubble burst, individual partners at VC firms began adding ‘helping CEOs win’ to their job descriptions. . This trend accelerated through the emergence of VC and operator blogging in the early 2000s. .

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In a Strong Wind Even Turkeys Can Fly

Both Sides of the Table

Within a year, by late 2000 / early 2001 consulting firms were firing people en masse. The things that always differentiated Accenture? There seem to be a lot of market entrants in every category where it becomes hard to differentiate them all from each other. Avoid the latest fads, trends or PR announcements.

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How to Develop Your Fund Raising Strategy

Both Sides of the Table

I raised money as an entrepreneur, like you, in 1999, 2000, 2001, 2003 and 2005 for two different companies. And trust me, if you’re early stage you DO want to meet Bryce. He’s awesome for early-stage entrepreneurs. Meet early. Our 2000 fund is the single best fund of its vintage.

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Time is the Enemy of All Deals

Both Sides of the Table

We moved into the legal process and final due diligence in January and February of 2000. Our final closure was the first week of March 2000. I’ve offered to fund an early stage company where I promised cash in bank in less than 30 days. Let’s take the deal on the table and go build a huge business.” We hit sub 2 weeks.