YoungUpstarts

DECEMBER 5, 2013

CRM became more sophisticated, resulting in detailed monthly statements and targeted direct marketing. What was still missing was a simple way to identify a customer at the point of sale. Previously estimated at 5% of sales, Rock and Ash now sees 30% of sales coming from repeat customers. That was a decade ago.

Programming 150

Programming Turkey Social Media Redemption 150

Steve Blank

OCTOBER 24, 2016

After running Microsoft for 25 years, Bill Gates handed the reins of CEO to Steve Ballmer in January 2000. If you think the job of a CEO is to increase sales, then Ballmer did a spectacular job. He tripled Microsoft’s sales to $78 billion and profits more than doubled from $9 billion to $22 billion.

Azure 120

Azure Business Model Cloud Artificial Inteligence 120

Steve Blank

OCTOBER 24, 2016

After running Microsoft for 25 years, Bill Gates handed the reins of CEO to Steve Ballmer in January 2000. If you think the job of a CEO is to increase sales, then Ballmer did a spectacular job. He tripled Microsoft’s sales to $78 billion and profits more than doubled from $9 billion to $22 billion.

Azure 120

Azure Business Model Cloud Artificial Inteligence 120

ConversionXL

FEBRUARY 8, 2016

They’re also two triggers that direct marketers and copywriters have been well aware of for years. Basically, it’s common intuition that in a fearful market, people are looking to irrationally sell stock and in a greedy market people are looking to buy.

Campaign 48

Campaign Texas Conversion Non-Compete 48