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How to Radically Stand Out with Brand Marketing

ConversionXL

In 2002, Elon Musk created Space X. Your brand is how you differentiate, build awareness , and sear your solution into customers’ minds so they think of you when that time comes. Build systems and processes that enable your team to create and distribute content seamlessly. With enough resources, products can always be copied.

Marketing 109
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Get to Know Richard de Silva of Highland Capital

Both Sides of the Table

Yes an online video startup in ‘99 that helped large media companies encode and distribute their videos through portals. In 2002 after exiting his second company he was attracted to the variety of being a VC. Do you think the impact of social media is effecting Google’s search business? (42:00 Startup after Iron Planet?

Vertical 265
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This Week in VC: Michael Montgomery (President, Montgomery & Co.)

Both Sides of the Table

If you don’t know Montgomery & Co it is one of the premier technology & media focused investment banks in the country (and as Michael corrected me they also have a strong Healthcare / Med tech practice). Founded in 2002 and expanded after founders graduated from CMU in 2006. Revenue of ~$160mm in 2008. TechCrunch.

IPO 242
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Growing Your Audience (And Your Revenue) With A Book

Duct Tape Marketing

After more than 15 years leading Sales and Marketing teams in the Media & Publishing spaces, he’s developed a unique passion for helping creators become more successful by leveraging books as a catalyst for opportunities and sustainable revenue. [2:25] 7:30] Would you say self-publishing is seen as a differentiator for businesses? [11:42]

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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

The Past (1985-2002). AOL was controlled by one company and the Internet was distributed. They controlled distribution to the masses. Next began the era of “spam-based&# networks of which Plaxo (founded in 2002) was the king. might have been a lot less differentiated. AOL was closed, the Internet was open.

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Evolution of a Founder: Lessons I have learned

om.co

We recently wrapped up our strategy offsite, an annual event that brings together the members of our very distributed team – 12 different cities in four different countries – to discuss what our aspirations and ambitions are for the coming year. I knew I had to leave Business 2.0 before the opportunity left me behind.

Founder 80
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53 Top Conversion Optimization Tools Reviewed by Experts

ConversionXL

” Other Adobe products offer capabilities for marketing automation and email, media optimization, audience insights creating and delivering experiences across digital and television,and social. Clicky has a few features that differentiate (all real time analytics, heat maps), but I don’t think it’s worth switching from GA.