Gust

JANUARY 31, 2013

The first question is a fact-based analysis that involves reviewing Netflix’ public disclosures up until that time, determining the effects on revenue and earnings of the growth in hours streamed, etc. Compressing 80 years of history into a paragraph, securities regulation here is fundamentally a disclosure-based system.

SEC 158

SEC Prospectus United States Technical Review 158

ConversionXL

MARCH 19, 2020

In 2002, McKinsey published a study of 1,000 U.S. The questions that clients ask in the coming months are going to be more focused on business results and less on trends and vanity metrics. This means more people behind a screen, which means more opportunity across distribution channels. What the big studies have shown.

Marketing 121

Marketing Campaign Non-Compete Lean 121

Cracking the Code

DECEMBER 11, 2015

When Elon Musk received $200 million from the proceeds of the PayPal acquisition in 2002, he re-invested everything to build the next big thing: $100 million in SpaceX and $100 million in Tesla. In other words, there are universal metrics that smart investors require to make investing decisions. Talk about passion and commitment!

San Francisco 48

San Francisco Churn Rate Silicon Valley Engineer 48

ConversionXL

SEPTEMBER 5, 2019

running regression analyses against success metrics), but we knew what our “ideal customer profile” looked like for the most part, and we knew which customer profiles were worth the most money to us generally. How are they organized and distributed? We never did a full structured analysis on behavioral correlations (e.g.,

Software Review 115

Software Review Design Agile Analytics 115

ConversionXL

MARCH 7, 2017

One of the best definitions I’ve found, which expounds a bit more, comes from Tony Zambito circa 2002 : Tony Zambito: Buyer personas are research-based archetypal (modeled) representations of who buyers are, what they are trying to accomplish, what goals drive their behavior, how they think, how they buy, and why they make buying decisions.

Software Review 102

Software Review Design Agile Analytics 102

om.co

FEBRUARY 5, 2013

We recently wrapped up our strategy offsite, an annual event that brings together the members of our very distributed team – 12 different cities in four different countries – to discuss what our aspirations and ambitions are for the coming year. But that is the real metric of success as far as I am concerned.

Founder 80

Founder Conversion Distribution Silicon Valley 80