Podcast Strategy: A Roadmap for Businesses
ConversionXL
APRIL 7, 2020
Podcasting as a marketing channel. The first shows were created in late 2003, and the term itself was coined in 2004 by combining “iPod” with “broadcasting.”. Some marketers may also benefit by refining speaking and interviewing skills in a lower-risk environment than on a stage. Podcast distribution. Image source ).
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