ConversionXL

OCTOBER 18, 2018

The result of these vulnerabilities is that we hire the wrong candidates, listen to the wrong people, and fail to differentiate our businesses. Then identify the questions that you need to ask potential employees. Managers and employees encounter false expertise in three ways: Promotions. – Daniel Kahneman.

Technical Review 188

Technical Review Montana Differentiation Hiring 188

Both Sides of the Table

JANUARY 16, 2012

I raised money as an entrepreneur, like you, in 1999, 2000, 2001, 2003 and 2005 for two different companies. Well if the “why buy anything” is testing whether you’re even compatible with a VC, the “why buy me” has got to be extreme differentiation. So make sure you have a solid PR strategy.

Developer 366

Developer Silicon Valley PR Las Vegas 366

Hearpreneur

OCTOBER 29, 2016

In 2003 I selected and filed on the name All My Best for my copyediting business, a sole proprietorship, in order to hold myself to a higher standard and to imply a promise of high quality to my prospective clients. As a small business startup back in 2008, we knew we needed a name that stood out, to differentiate ourselves.

Naming 48

Naming LLC Entrepreneur PR 48

crowdSPRING Blog

DECEMBER 13, 2018

Here, the “public” includes your customers, prospects, your employees, vendors, and others who connect in any way with your brand. Remember that you should evaluate both internal (your employees) and external (everyone else) perceptions of your brand. This isn’t an issue you can afford to ignore.

Marketing 162

Marketing Charlotte Naming Design 162