Both Sides of the Table

DECEMBER 5, 2010

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking.

Social Network 318

Social Network Networking Internet Technical Review 318

Startup Lessons Learned

SEPTEMBER 14, 2008

This was 2004, and we had never even heard of MySpace, let alone had any understanding of social networking. It required hearing customers say it over and over again for us to take a serious look, and eventually to realize that social networking was core to our business.

San Francisco 131

San Francisco Customer Lean Continuous Deployment 131

Duct Tape Marketing

JUNE 29, 2011

Facebook is a social network, built from the ground up for that purpose, by a company that does nothing else. Google has produced a series of 11 videos that highlights the features on Google+ Below is a quick overview of the key features of Google+ Circles This is how Google wants to let you organize your network.

Small Business 70

Small Business Social Media Social Network Flash 70

Duct Tape Marketing

JUNE 17, 2011

Coupon distribution Creating membership type levels where people can get special treatment or special announcements is a great way to build community. Related Posts: Are Small Private Social Networks the Next Layer? You can create open groups that anyone can join, but I think the real power is in the private, controlled group.

SMS 72

SMS Marketing Mobile Social Media 72

Duct Tape Marketing

MAY 17, 2011

People Distribute Content If you’re creating online content, you’ve got to get the word out about it for people to share it far and wide with others. It’s not called social media for nothing. Beyond the creation of content itself, online content distribution begins with key relationships with others in your subject matter arena.

Social Media 41

Social Media Social Network Small Business Matching 41

ConversionXL

APRIL 24, 2019

An effective moat doesn’t require Amazon’s distribution network or Microsoft’s monopolistic software strategy. An aspiring entrant would need to build a network of railways to compete independently. Why would Tesla let others use its network, which could be a moat to protect it from electric competitors? “I

Non-Compete 122

Non-Compete United States Networking Acquisition 122

ConversionXL

JANUARY 11, 2013

Appsumo is an daily deals website for the coolest web apps and other digitally distributed goods. This is what they say about themselves: We are an distribution channel for companies that help entrepreneurs start, grow, optimize, and scale their businesses. Their numbers are impressive. Case study #3 - Noritz.

Campaign 95

Campaign Estonia Social Media Viral 95