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Be Shareable

YoungUpstarts

The year was 2015 and my company, Shareability, had already been behind some of the biggest viral hits of the past few years. Maybe it was seeing the stony faces of the six ex-Mossad agents that we had hired to secure the plaza in the event something went wrong. Going Viral. But when Ronaldo arrived on set, something changed.

Viral 127
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HOW TO: Hire the Perfect CTO

mashable.com

Hiring the wrong person for key company positions can cost a business thousands — or tens of thousands — of dollars and man hours. This is especially true when it comes to tech companies hiring the wrong chief technology officer. Hire someone well-versed in communication between developers, customers and team members.

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16 Common Mistakes Young Startups Make

mashable.com

Hiring Poorly. Make sure that new hires understand your rate of innovation. If you dont manage this expectation upon hiring, you will be managing employee issues six months down the line. Someone told me recently, Any time Im talking to someone who doesnt work for me already, Im evaluating if I should try and hire them.

Cofounder 111
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5 great viral marketing campaigns (and what small businesses can learn from them!)

crowdSPRING Blog

Finally, we work hard to create marketing value in the social media space and work to engender word-of-mouth and the viral effect. In April of 2004 Burger King and their agency, Crispin Porter + Bogusky had an insight that led to what was, at the time, the most successful viral effort ever launched by a business: the Subservient Chicken.

Viral 107
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4 Considerations for Expanding Your Startup to International Markets

mashable.com

You’ll also likely be hiring local staff for your new office. Founded in 2005, Mashable is headquartered in New York City with an office in San Francisco. Founded in 2005, Mashable is headquartered in New York City with an office in San Francisco. Reproduction without explicit permission is prohibited. All Rights Reserved.

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LinkedIn's Series B Pitch to Greylock: Pitch Advice for Entrepreneurs

reidhoffman.org

First, understand your audience. We are the leader in the professional domain with viral growth. What I knew that many didn’t was that a combination of curiosity and a viral game mechanic would slowly get to a million people, at which point the network becomes valuable. The goal of an entrepreneur is to be one of those deals.

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10 Essential PR Tips for Startups

mashable.com

Why should my audience care?” Understand a Journalist’s Coverage Area & Audience. When you want a particular person to cover your story, customize your pitch to be relevant to his coverage area and audience. Look for people writing about hiring, about real estate about small business in general.

PR 103