2005 B2C Global Lead Generation 
Occam's Razor
DECEMBER 9, 2013
Or Ford (it is amazing that in 2013, for such an expensive product, it looks so… 2005). For B2B companies Macro Outcome Rate is related to lead generation, for B2C it is often the e-commerce Conversion Rate. Beat Beneful. Don't be like IBM's tablet experience (old, substantially brand negative).
Designmantic Blog
MARCH 6, 2018
Lilach Bullock is well-known in the fields of online lead generation and social media. She has been ranked by Klear as one of the Top 1% of global Social Media Influencers and was B2B Marketing’s #1 Most Influential Woman in Martech. Lilach Bullock. Website: lilachbullock.com. Marsha Collier. Website: coolebaytools.com.
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