Remove 2008 Remove Aggregator Remove Developer Remove Product Development
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5 Content Marketing Strategies for Niche B2B Industries

ConversionXL

Way back in 2008, an obscure SaaS company called Zuora started talking—loudly and endlessly—about the “ subscription economy. Though any single answer might generate just a handful of views and responses, each visitor will have an interest in your industry—and your products and services. They wrote hundreds of articles on the topic.

B2B 133
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Lessons Learned: Validated learning about customers

Startup Lessons Learned

Their product definition fluctuates wildly – one month, it’s a dessert topping, the next it’s a floor wax. Their product development team is hard at work on a next-generation product platform, which is designed to offer a new suite of products – but this effort is months behind schedule.

Customer 167
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Why diversity matters (the meritocracy business)

Startup Lessons Learned

Two others – that each team member give their input independently and that the results be objectively aggregated – are also key parts of building a meritocracy. Even if men have an innate advantage at software development, the gap would have to be massive in order to explain why startup after startup has an all-male team.

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Assessing fit with the Wisdom of Crowds

Startup Lessons Learned

Lessons Learned by Eric Ries Tuesday, December 30, 2008 Assessing fit with the Wisdom of Crowds When I wrote earlier about how to conduct a good technical interview , I had only a few things to say about how to assess if the candidate fits in with the team, including this: This responsibility falls squarely to the hiring manager.

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It's a startup, not a spreadsheet

Startup Lessons Learned

It’s entirely possible for the startup to be a massive success without having large aggregate numbers, because the startup has succeeded in finding a passionate, but small, early adopter base that has tremendous per-customer behavior. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

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Case Study: Continuous deployment makes releases non-events

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, January 18, 2010 Case Study: Continuous deployment makes releases non-events The following is a case study of one entrepreneurs transition from a traditional development cycle to continuous deployment. Managing weekly releases got a lot harder once I started doing customer development.

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Lessons Learned: Sharding for startups

Startup Lessons Learned

Each kind of shard just maps to an appropriate kind of URL: customer://1234 (id) forums://master (vertical) log://January/2008 (date) You can even do more complex schemes, like having groups of IDs all map to the same URL in a bucket system, although I recommend keeping it simple whenever possible. January 19, 2009 9:45 AM Anonymoussaid.