Remove 2009 Remove Leadership Remove Product Development Remove Vertical
article thumbnail

Vertical Markets 2: Customer/Market Risk versus Invention Risk.

Steve Blank

Steve,&# he said, “you’re missing the most interesting part of vertical markets. Customer/Market Risk Versus Invention Risk One day I was having lunch with a VC sharing what I learned from my students. Customer/Market Risk Versus Invention Risk One day I was having lunch with a VC sharing what I learned from my students.

Vertical 162
article thumbnail

The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

After 20 years of working in startups, I decided to take a step back and look at the product development model I had been following and see why it usually failed to provide useful guidance in activities outside the building – sales, marketing and business development. So what’s wrong the product development model?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Customer Development Manifesto: The Startup Death Spiral (part.

Steve Blank

Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. Without the revenue to match its expenses, the company is in now danger of running out of money.

article thumbnail

Raising Money Using Customer Development

Steve Blank

It should go without saying that this post is not advice, nor is it recommendation of what you should do, it’s simply my observation of how companies using Customer Development positioned themselves to successfully raise money from venture investors. Is there a profitable business model? Can it scale?”

article thumbnail

Lean Startups aren't Cheap Startups

Steve Blank

For those of you who have been following the discussion, a Lean Startup is Eric Ries ’s description of the intersection of Customer Development , Agile Development and if available, open platforms and open source. The Customer Development Model is designed to minimize the risk of launching a product for a market that does not exist.

Lean 260
article thumbnail

The Product Development Model « Steve Blank

Steve Blank

This product development diagram had become part of the DNA of Silicon Valley. Reply A real time story start-up | Failed Screenwriter , on April 8, 2009 at 6:33 pm Said: [.] Reply Best books for the lean product managers — Justin Gibbs , on April 28, 2009 at 2:44 pm Said: [.]

article thumbnail

Let's Fire Our Customers

Steve Blank

Filed under: Customer Development | Tagged: Entrepreneurs « Customer Development Manifesto: The Path of Warriors and Winners (part 5) Unintended Lessons » 6 Responses Twitter Trackbacks for Let’s Fire Our Customers « Steve Blank [steveblank.com] on Topsy.com , on September 24, 2009 at 7:19 am Said: [.]

Customer 216