Remove 2010 Remove Agile Remove Demand Remove Public Relations
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SuperMac War Story 6: Building The Killer Team – Mission, Intent.

Steve Blank

But my favorite was when the public relations manager said, “we’re here to write press releases and answer the phone in case the press calls.” But what I wanted was an agile marketing team capable of operating independently without day-to-day direction. And yes, we could have built a top-down, command-and-control hierarchy.

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15 Entrepreneurs Discuss Why they Started Their Businesses

Hearpreneur

We decided to start something we felt would have the greatest positive impact on fellow business owners, an Agile Methodology consulting company. We quit our jobs, pooled our money, and set out to help companies implement Agile – a highly efficient, organized, and empowering way to run your business.

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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. To create this demand at first customer ship, marketing activities start early in the product development process.

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Lean Startups aren't Cheap Startups

Steve Blank

For those of you who have been following the discussion, a Lean Startup is Eric Ries ’s description of the intersection of Customer Development , Agile Development and if available, open platforms and open source. Marketing demand creation programs (Search Engine Marketing, Public Relations, Advertising, Lead Generation, Trade Shows, etc.)

Lean 260
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CEO Friday: Why we don’t hire.NET programmers

blog.expensify.com

You can measure this yourself: go to any list of startups, maybe look at YCombinator’s recent graduate class , or Scoble’s list of picks for 2010 , or Sequoia’s list of seed companies — or go find a list you like better. This is about the mental agility, inquisitiveness and determination of a coder.

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