Remove 2010 Remove B2C Remove Sales Cycle Remove Vertical
article thumbnail

Marketing Metrics 101 for B2B Startups

www.rocketwatcher.com

Oct, 2010 38 Comments I think people are finally coming around to the idea that good marketing requires good measurement. I’ve seen online B2C startups use Dave McClure’s Startup Metrics for Pirates as a starting point for measuring what marketing is doing. . # Oct, 2010 at 9:39 am A comment and a question.

B2B 42