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How to Conduct an SEO Audit for Your Business Website on a Budget

Up and Running

Where you may have previously been able to engage with a digital marketing agency to help with your SEO activity , you may find that you now need to take on some of that workload internally. . Yes, enlisting the support of an SEO specialist is still a great idea if you want to continue driving highly valuable organic traffic.

SEO 85
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How to Conduct a Technical SEO Audit

ConversionXL

The technical elements of your website’s SEO are crucial to search performance. In this article, you’ll learn how to conduct a technical SEO audit to find and fix issues in your website’s structure. We’ll also show you the tools you need to boost on-page and off-page SEO efforts and performance, and how to use them.

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Skills Development in Africa: How Wide is the Skills Gap?

Transformify

Kenya and Nigeria are of a particular interest for the employers in the UK due to the high percentage of English speakers who have received bachelor’s degree or higher. About 2% of the participants have SEO and Google Analytics skills, about 3% have stated that they possess digital marketing skills. Project/ Product Management.

Africa 75
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Why You Should Start Marketing the Day You Start Coding

Software By Rob

And after talking about this subject at length, I found myself again evangelizing it last week at the Business of Software conference. And these days with how easy it is to build an application, your code isn’t worth much, either. Ideas (and in many cases the code itself) are not worth as much as we think.

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53 Top Conversion Optimization Tools Reviewed by Experts

ConversionXL

Vlad Malik from www.goodui.org gave a review of A/B Tasty: Vlad Malik : “The things I like about ABTasty I like a lot. You can add a custom goal right in the code, and it automatically shows up on the report – you don’t need to create the goal first. The dashboard is just a plain list of tests on a white background.

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The State Of E-Commerce Checkout Design 2012

uxdesign.smashingmagazine.com

This has lead to a massive checkout database with 508 checkout steps reviewed, 975 screenshots, and 3,000+ examples of adherences and violations of the checkout usability guidelines. steps, counting from the shopping cart to the step where the order is actually placed — often a “review and confirm order” step.

Design 98
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7 Ways Form Accessibility Can Boost Conversions

ConversionXL

million ticket sales per year due to inaccessible booking sites. AbilityNet say that ecommerce is losing out £50 billion a year in the UK spending power due to poor accessibility [PDF]. In the UK refer to Section 29 of The Equalities Act 2010 , American businesses should check WebAIM’s guide to accessibility and US law.