Cracking the Code

NOVEMBER 10, 2009

Forget everything you learned about software channels. The internet is your new channel and Technology Enabled Service providers are among the few partners that actually care if you succeed (more.) Your caution in Law 6 about over-estimating the impact of SEM and other lead-generation activity is particularly astute. software.

Software Review 48

Software Review Cloud Technical Review Sales Cycle 48

www.launch.co

JULY 25, 2012

I actually dont exactly know what the jump from 9 to 10 requires, as Im reserving 10 for some magical moment that happens when you channel the spirit of Steve Jobs, Elon Musk, da Vinci or Jesus (in that order). SEM, PR, etc) is our weak link and in six months it will -- hopefully -- be our biggest strength. From 9 to 10?

Technical Review 54

Technical Review Jordan Audio Los Angeles 54

Cracking the Code

OCTOBER 10, 2008

Channel relationships are very hard for any small company to establish even when interests are directly aligned, but this challenge is proving even more difficult for most SaaS companies given the restricted value proposition to the SI and ISV community. Philippe Botteri. Bessemer SaaS Law #5. Bessemer SaaS Law #6.

Software Review 48

Software Review North America Europe Metrics 48