Both Sides of the Table
MAY 7, 2013
Ynon & I first discussed Maker in early 2012. He became a VC at London-based Benchmark Europe (now Balderton) and then CEO of Endemol, a large multibillion media company best known for creating & owning global franchises for Big Brother, Deal or No Deal and other unscripted television.
Both Sides of the Table
NOVEMBER 14, 2017
Sam also had a vision as early as 2012 about how MakeSpace would be a large employer of middle-income jobs: The company would hire employees rather than just have contractors and he would lead the effort to ensure they had opportunities for growth and benefits for their families.
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Both Sides of the Table
MAY 23, 2012
But in 2012 a visit to any major college in America will show you the massive increase in aspirations of our young talent to become the next Mark Zuckerberg and build a future Facebook. So it is unsurprising that an over-funding environment and the commensurate returns hangover would have lasted until about – well – 2012.
Both Sides of the Table
JUNE 20, 2014
By “vertical production” I meant that many online video production companies will have a strong vertical focus that will help them win the battle to sign up talent, build stronger & more loyal audiences and align with stronger advertiser relationships because they serve more endemic audiences.
Both Sides of the Table
SEPTEMBER 12, 2013
It was a software platform for allowing advertisers to purchase brand integration (product placements) as a standardized unit through a marketplace. At every entrepreneur event I through between 2008-2012 I invite Hamet because he was a great mentor for entrepreneurs. I’ve known Hamet for 5 years. The idea immediately resonated.
Both Sides of the Table
MARCH 12, 2013
He was also the first one to challenge my conventional wisdom that it made no sense for tech companies to advertise on television. It was perfect timing since in 2012 GRP raised its fourth fund bringing our total assets managed to nearly $1 billion. He walked me through both the logic and the math. Community builders. Approachable.
Both Sides of the Table
JULY 13, 2012
But they make the overwhelming majority of their money from advertising. They are selling audiences to advertisers. Whenever I talk about advertising people comment how much everybody hates ads. The customer are advertising agencies and brands themselves. Here are some data provided by a BIA / Kelsey report (2012).
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