Remove 2012 Remove Advertising Remove PPC Remove SEO
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Recruiting: 12 Questions For Uncomfortably Hands-On SEO Interviews

searchengineland.com

All Things SEO. Enterprise SEO. Overview: What Is SEO? Video: What is SEO? SELs Guide To SEO. Periodic Table Of SEO. SEO Columns. How To: SEO. Google SEO. SEO Library. Our SEO Events. How To: SEO. Recruiting: 12 Questions For Uncomfortably Hands-On SEO Interviews.

SEO 54
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How Can We Really Measure The ROI of Optimization?

ConversionXL

In 2012, MarketingSherpa posed the question , “Did optimization or testing demonstrate ROI in 2011?” Whether because of seasonality, day of week, external factors, press, advertising, etc, data just fluctuates. However, you have to have a predictable traffic stream (ie PPC) and even then it is rough. Word-of-Mouth.

PPC 48
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Why My Search Engine Use Is Dwindling and Why Yours Will Too

Duct Tape Marketing

This trend highlights the marketers need to go beyond SEO and PPC and move even deeper into the worlds of social networks, mobile marketing and app based local marketplaces. What does this trend suggest for you in 2012? Apps inside social networks are providing answers. What does this mean for your business?

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Excellent Analytics Tips #20: Measuring Digital "Brand Strength"

Occam's Razor

." You increase unaided brand recall by creating great products (its not called a tablet, they are all called iPads), delivering fantastic service ("their return process is as good as Zappos"), and of course online and offline advertising. No eBay PPC ad or SEO listing showed up. Sometimes it all works together.

Analytics 128
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10 Rules for Winning (and Making More Money) in 2014

ConversionXL

Barack Obama won the 2012 US elections and his data-driven team played a huge part in it. And you know what – this was mostly in 2012 (+ Moneyball came out in 2004). So yes – companies spend ALL that money to get traffic to their site via SEO, PPC, social media and what not. What about PPC? Nate Silver.

PPC 123
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How to Optimize an Affiliate Marketing Program for Profitability

ConversionXL

An affiliate network is where affiliates can go to find reputable offers to promote and where advertisers can go to find lots of affiliates. 2012 was runner-up with just 10.96%, indicating rapid growth in the industry in recent years. Here are the most popular methods, according to the benchmark report… SEO – 66.14%.

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Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. Create a strong brand, solid social community, sell advertising. Use [link] – requires knowledge of SEO and keywords. We’re considering doing SEO and PPC as well as cold calling to generate leads.