Remove 2012 Remove Clickthrough Remove Lean Remove Matching
article thumbnail

Finding your One Metric That Matters

leananalyticsbook.com

Lean Analytics Book. August 7, 2012 by Alistair. Media is about time on page, pages per visit, and clickthrough rates. Developers , prioritizing features and making experimental validation part of the “Lean QA” process. Lean Analytics and the One Metric That Matters: A Presentation for Acceleprise.

Metrics 58
article thumbnail

5 Insights from Every Speaker of ConversionXL Live 2016

ConversionXL

Underlines improve clickthrough on Bing for both algorithmic results and ads (so more revenue) and improve time to successful click (better UX). Does the question exactly match the hypothesis? Poor offer/audience match. This entire model is very close to the Lean Startup model. Did you perform quality assurance?