crowdSPRING Blog

APRIL 6, 2015

But when it comes to measurement, many managers struggle with developing and tracking the metrics specific to their strategy. An important step is to figure out which metrics are the ones that are important to your business. The second half of CPA is known as CLTV, or Customer Lifetime Value. Why, you ask? Life Time Value.

Metrics 48

Metrics CPA Lean Marketing 48

ConversionXL

MARCH 13, 2013

Wowzers rock on, but after stuffing around with payment processors for months I finally put up my buy now button in January 2013 ($9 / month) and guess how many people signed up?…. Traffic volume is a vanity metric. Look I’m not going to tell you that vanity metrics are useless and you shouldn’t look at your traffic stats.

Metrics 111

Metrics Analytics Aggregator Revenue 111

Up and Running

JULY 29, 2016

Looking at the financials for this type of juggernaut is a complicated matrix that only a CPA could understand! in 2013 and 2014 as a copywriter and marketing consultant. Still, in talking to assisted living owners, I’ve found a number who’ve relied on guesswork, hunches, and optimistic projections in place of clear metrics.

Semantic 60

Semantic CPA Business Plan Washington 60