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Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies

Occam's Razor

You have to have a deeper understanding of the business, an expansive knowledge of what is possible (and not just inside Google/Adobe Analytics), and, this is so, so, so important, the ability to balance the now and the near future. Focus on all three with everything you do with digital analytics. And many others. Clicks and Assists.

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CXL Live 2017 Recap: Optimization & Growth Insights from 20+ Experts

ConversionXL

On day one, we heard from UX and digital analytics experts. Analytic: A measure software can track. Michele Kiss: Mastering Analytics for Optimization Success. 2015 site vs. 2017 site. Analytics and testing should live together in an organization. Pay attention to the analytics. pic.twitter.com/T2OjzFm2U8.

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How to Build an Audience with Social Media Brand Marketing

ConversionXL

Founded in 2015, revenue intelligence startup Gong is now valued at $7.25 This is where an external social media analytics platform, like Sprout Social , can help qualify metrics like views, likes, shares, saves, etc. We also encourage our users to complete surveys that we can use for SEO purposes.