ConversionXL

MARCH 17, 2021

Last September (2020), six months after the 1st lockdown, my co-founder Vladimir Blagojevic and I decided to run market research to figure out what challenges B2B companies face and how they solve them. And while this was a good start, a significant position of these companies were early-stage startups. Let’s dive in.

B2B 150

B2B Sales Cycle Belgium IP 150

ConversionXL

JANUARY 18, 2022

They use these insights to launch branding campaigns aimed at influencing brand associations (customer feelings about your brand). This is particularly true for complex verticals such as B2B SaaS products, where product marketing’s ability to pinpoint users with the most need and educate them on product features and benefits proves useful.

Marketing 110

Marketing Product Audience Equity 110

Austin Startup

MARCH 7, 2018

An early Human Rights Campaign board member and longtime Austin LGBTQ leader, Eugene co-chaired President Obama’s & the DNC’s LGBTQ Leadership Council. Eugene Sepulveda (@EugeneAustin) | Twitter Ingrid Vandervelt CEO & Founder EBW2020 Ingrid Vanderveldt is the Chairman and CEO of Empowering a Billion Women by 2020 (EBW2020).

Technical Cofounder 48

Technical Cofounder Cofounder Fractional CTO CTO 48

ReadWriteStart

JANUARY 6, 2011

This curriculum is based on the various questions entrepreneurs have asked me over these 64 sessions, spanning financing, positioning, customer acquisition, marketing, sales, channel, and various other early stage, startup-related issues. As usual, then, I worked with three entrepreneurs working on specific businesses. Mava Consulting.

Vertical 115

Vertical Web San Francisco Entrepreneur 115