Steve Blank

JUNE 8, 2021

Hacking for Defense has teams of students working to understand and solve national security problems. This was followed by an 8-minute slide presentation describing their customer discovery journey over the 10 weeks. This was my sixth time teaching a virtual class during the lockdown – and for our students likely their 15th or more.

Lean 385

Lean Security Asia SBIR 385

VC Cafe

SEPTEMBER 5, 2012

They should understand the different states of the user (Acquisition, Activation, Retention, Revenue) and focus on moving users from one state to the next. In a nutshell: Acquisition - Get people to hear about your product from press, blogs and social channels. First Steps in Growth Hacking for Startups.

API 167

API Viral Startup Retention 167

www.vccafe.com

MARCH 11, 2013

Steve Blank on Lean Customer Development. No need to worry about security and such. s easier to use/develop with. great web customer acquisition tutorials. customer retention, churn reduction, lifetime value. free/cheap web customer relationship mgmt software. Cloud Security. SW Courses.

Software Review 53

Software Review Technical Review Startup 53

grasshopperherder.com

FEBRUARY 19, 2011

Q: “When will you have funding secured?&# Q: “What will be your best channel for customer acquisition?&# We’re testing a viral loop, direct sales, and affiliate marketing.&# .&# The most clever thing you can possibly say to me is, “I don’t know.&# A: “I don’t know.

Cofounder 47

Cofounder NDA Founder Sweat Equity 47

www.quora.com

JANUARY 16, 2011

" => I have not bothered to put up a landing page, survey to test customer demand, or done any customer development whatsoever. "Where is the best place to find a rockstar developer to bring it to life?" Building a scalable, profitable, customer acquisition engine.

Developer 42

Developer Technical Review Cofounder Technical Cofounder 42