Remove Acquisition Remove Affiliate Remove Engineer Remove Silicon Valley
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10 Key Business Plan Elements Not In A Product Spec

Startup Professionals Musings

You may have heard that venture capitalists in Silicon Valley no longer read business plans. Set specific targets on the sales channels and marketing initiatives you need, including the use of social media, brand building, franchising, trade shows, affiliates, and distributors. Budget time and dollars for each.

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Hacking for Defense @ Stanford 2021 Lessons Learned Presentations

Steve Blank

While all the teams used the Mission Model Canvas , (videos here ), Customer Development and Agile Engineering to build Minimal Viable Products, each of their journeys was unique. Steve Weinstein , 30-year veteran of Silicon Valley technology companies and Hollywood media companies. He runs H4X Labs.

Lean 394
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

After this initial success, Airbnb then reverse-engineered Craiglist forms with a tool that allowed users to repost their listings: By communicating benefits and removing barriers to success, they gave users a reason to get involved. Acquisition. Let’s look at each stage of the framework and how to use it to drive and measure growth.

Retention 113
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Strategy Roundtable For Entrepreneurs: 75th Session Spotlights The Midwest

ReadWriteStart

Chris is primarily trying to assess his customer acquisition strategy, which requires that people see the game being played. This pretty much rules out SEO, PPC, affiliate marketing, etc. His customer acquisition strategy, however, needs a lot of work. Satish has about 20 customers, and 60 consultants around the world.

Illinois 114
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Introduction to Growth Hacking for Startups

VC Cafe

The term “Growth Hacking”, invented by Sean Ellis , and made popular by Andrew Chen , a Silicon valley marketer and entrepreneur, is a combination of two disciplines – marketing and coding: Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?”

API 167
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Stories of Opportunity from the First Round Capital Key Hire Wire – COO, VP of Business Development, Online Marketing Director

This is going to be BIG.

ROBLOX ( www.roblox.com ) is a web/game startup in Silicon Valley that you have probably never heard of--unless you were an eight year old boy, in which case you're probably not qualified for this position. Our team includes 12 top-notch engineers from NVidia, Microsoft, Stanford, Berkeley and Cornell.

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Strategy Roundtable For Entrepreneurs: Guerrilla P.R. & SEO Most Profitable Customer Acquisition Strategies

ReadWriteStart

and SEO as two of the most effective and affordable customer acquisition strategies. and an affiliate program would also help with customer acquisition. Nifty idea, but the business model is predicated upon selling merchandise that is curated from affiliate networks like Commission Junction. Guerrilla p.r. Discuss.