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Email Marketing: Campaign Analysis, Metrics, Best Practices

Occam's Razor

Analyzing email campaigns requires three important insights: 1. Your campaign data. Ready for the best email marketing campaign metrics? For everything you do it is important to measure your effectiveness of all three phases of your effort: Acquisition. Optimal Acquisition Email Metrics. You can’t track everything.

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A Marketer’s Guide to Kaggle for Analytics and Data Science

ConversionXL

After the acquisition, it started branching out into more areas of data science and analytics. Enter a keyword to search the datasets database. Try the Google Analytics revenue prediction dataset and analysis Notebooks , or the conversion optimization dataset with ROI analysis for Facebook marketing campaigns. ”).

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

I use another live Google doc to maintain my database of companies I’m marketing to other VCs. We use Google Analytics, HubSpot, and LinkedIn Campaign Manager for the majority of our analytics. I’ve used Asana extensively to manage activities firm-wide. 3) Raise capital. TruthFinder and Intelius provide basic background vetting.

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Google Analytics vs. Google Analytics 360 (Based on a Decade of Implementations)

ConversionXL

For example, while the data aggregation process in Google Analytics seems like a “normal” feature, it might be a hurdle if your business needs to process data at the hit level instead of by sessions or campaigns. English-only audience, those who saw your last ad campaign, etc.). Attribution modeling. Customization.

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The Definitive Guide to Data-Driven Marketing

Duct Tape Marketing

Consider the following: 78% of organizations say data-driven marketing increases lead conversion and customer acquisition ( source ). Data-driven marketing is the ability to analyze your existing data, understand what’s missing, how to segment it and apply it to your marketing campaigns. That’s data-driven marketing.

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The Series A crunch is hitting now. Have we even noticed?

pandodaily.com

But the angels who’ve staked their funds on spreading bits of money all over the Valley are increasingly anxious that only 20 percent of their deals — in aggregate — will get the chance to keep going. But it’ll take more than a branding campaign for Microsoft to attain even a sliver of the fandom enjoyed by Apple.

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Startup Resources

www.vccafe.com

From premium paid subscription databases to free tools showcasing new startups and startup maps, The Ultimate Startup Intelligence Tools List is guaranteed to help you get your research done. Plus, their javascript Library is real time so you get notifications on any database update. Need a database/back end solution?