mashable.com

JULY 18, 2012

Jobs Events Try Our New Social News App Welcome to Mashable! The search giant’s VP of Corporate Development, along with CEO Larry Page, signs off on the dozens of acquisitions and acqui-hires made every year, large and small. The 10 Most Expensive Google Acquisitions. People Recommended Mashable Staff More people.

San Francisco 104

San Francisco Acquisition Social Media Mobile 104

ConversionXL

JULY 3, 2020

Paywalls, by default, are a barrier to organic acquisition—they stop some users from accessing some content. News is an especially challenging vertical since no site owns a newsworthy event. That type of content, Smullen says, gets great traction on social media and helps publishers monetize pageviews with ads.

SEO 122

SEO HTML Technical Review Caching 122

ConversionXL

MAY 27, 2022

Bootstrapped startup Omnisend carved out a $19 million niche in an already saturated vertical. With a tactical understanding of two different marketing strategies: demand generation and lead generation. Appearances on popular podcasts and thought leadership on social media can establish your brand as an industry expert.

Lead Generation 107

Lead Generation Demand Audience eCommerce 107

ConversionXL

MAY 3, 2017

Facebook is, by far, the most promising social advertising platform for E-Commerce purposes — the site has 1.86B users , an average ROI on targeted ads of 152% , and is responsible for 85% of all social media e-commerce. Customer segmentation is an old trick in the marketing book. It’s widely used for a reason.

San Jose 133

San Jose Customer Database Campaign 133