Remove Advertising Remove Email Remove Sales Remove Software Developers
article thumbnail

[Interview] Jim Ewel, Author Of ‘The Six Disciplines of Agile Marketing: Proven Practices For More Effective Marketing And Better Business Results’

YoungUpstarts

Agile marketing takes its inspiration from Agile software development, which is how 90% of companies develop software today. One client said it helped them because they hadn’t made long-term commitments to advertising buys, and it was easy to cut back spending when their revenues declined.

Agile 264
article thumbnail

If you build it, they won't come, unless.

A Smart Bear: Startups and Marketing for Geeks

Great," I always exclaim, sharing the thrill of modern software development, "so how will people find out about this brilliant website?". We'll have an email address so people can communicate with us without picking up the phone.". Eventually I developed stories like the following, each tuned to a certain category of listener.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Digital Transformation Is Affordable For SMBs: Where To Start In Your Digital Strategy

YoungUpstarts

In light of this, software developers are beginning to cater to the digital transformation needs of SMBs. Owners no longer have to buy management software meant for big business. This means finance, operations, sales, and marketing departments as well as leadership can all access the same data. Update a spreadsheet.

article thumbnail

Pick one and own it

A Smart Bear: Startups and Marketing for Geeks

What would a sales call look like, starting with your 30-second pitch, then dealing with skeptical questions, trying to earn this potential customer's interest, respect, and eventually money, all with only one advantage? You should go through this exercise because this skill is valuable in every sales call. Doesn't that sound nice?

article thumbnail

Find Innovation 5 Times A Day

YoungUpstarts

Once I got real interest from established companies – ranging from popular websites to advertising agencies – it lit a fire that could not be extinguished. At University, I had similar ventures and started a software company with a professor to teach stock traders virtually how to trade. Take Lunch – Preferably Outside and Active.

article thumbnail

Three Tips for Getting People to Read Your Email Newsletter

Software By Rob

I’m subscribed to his mailing list, and recently received an email update about a new version of the app; the kind of email I would typically delete without thinking. But three things about this email drew me in until I found myself reading the entire email and clicking the link contained within.

Email 45
article thumbnail

Twitter Link Roundup #176 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Don’t Use Social to Generate Sales; Make Selling Social | Advertising Age – [link]. What is the best time to send email campaigns? Don’t Use Social to Generate Sales; Make Selling Social | Advertising Age – [link]. What is the best time to send email campaigns? ” – [link].