Advertising Hockey Stick Metrics Revenue 
Startup Professionals Musings
SEPTEMBER 11, 2021
Traction is evidence that your product or service has started that “hockey- stick” adoption rate which implies a large market, a valid business model, and sustainable growth. A graph that shows a hockey-stick “up and to the right” curve with at least three data points per key indicator is a great visual assist.
Startup Professionals Musings
FEBRUARY 26, 2013
Traction is evidence that your product or service has started that “hockey- stick” adoption rate which implies a large market, a valid business model, and sustainable growth. A graph that shows a hockey-stick “up and to the right” curve with at least three data points per key indicator is a great visual assist.
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Up and Running
AUGUST 21, 2014
In this webinar, we take time to discuss the different metrics that startups—and established businesses—should be tracking. In terms of pre-purchase, traffic and content metrics. You should never have a landing page from any sort of paid advertising that doesn’t have great calls-to-action.
Steve Blank
SEPTEMBER 10, 2009
Most startups following the Product Development Model never achieve their revenue plan and burn through a ton of cash not knowing what hit them. After twelve months Handspring’s revenue was $170 million. Prodigy spent $50 million on advertising and in-store displays. They never understood Market Type. End result?
Up and Running
MARCH 11, 2015
We actually advertise on Facebook, and it works really well. Are you doing advertising? If you wanted to advertise that you’re selling something, or you’re looking for a job, you want to put a job posting up there. Now you’re going to move into your revenue model. Then there’s businesses.
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