Both Sides of the Table

JUNE 12, 2010

-Company grew by more than “400% each year” for past few years [assume growth metric = revenues]. Competition: Chegg (has raised $144 in debt and equity)—estimated by Steven Carpenter ( TechCrunch ) to be 10x more unique visitors than BookRenter (during peak book renting seasons) with nearly $140mm in revenues for 2010.

Venture Capital 217

Venture Capital Los Angeles Oakland Asia 217

Duct Tape Marketing

AUGUST 11, 2016

Marketers spend a lot of time and energy looking at the metrics that illuminate the costs of finding new customers and keeping current customers. He compared what we as marketers do with data to the way Billy Beane approached managing the Oakland Athletics in Michael Lewis’ book, Moneyball: The Art of Winning an Unfair Game.

Acquisition 43

Acquisition Cost Customer .Net 43

Occam's Razor

DECEMBER 8, 2017

If you were watching the Oakland Raiders beating the hapless New York Giants (so sad about Eli) this past Sunday, you surely saw a scene like this one: Quarterback Geno Smith using his Microsoft Surface tablet to figure out how he added two more fumbles to this career total of 43. It does not always have to be revenue or profit.

Global 121

Global Metrics Artificial Inteligence Oakland 121