Remove Advertising Remove Revenue Remove Stealth Remove Valuation
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The most important 2021 Predictions in entertainment tech and gaming

VC Cafe

billion gamers worldwide will help the global games market generate revenues of $189.3 billion in revenue last year. According to Ark Invest’s research , revenue from virtual worlds will compound 17% annually from roughly $180 billion today to $390 billion by 2025. Fortnite alone made $1.8 Twitch stats in 2020.

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The Stealth Mode: Trada’s Position on Staying Stealth

trada.com

Trada Blog: Paid Search Marketing, Online Advertising and Small Biz Trada's blog for small businesses making paid search, online advertising and social media easier to understand. One of my favorite startup debates is about stealth mode. We’ve been in stealth mode at Trada for almost 18 months now.

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Twitter Link Roundup #156 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

… Checking In on Foursquare’s Valuation – [link]. The Difference Between Stealth Mode and Quiet Mode – [link]. Real-Time Marketing is Upon Us–Here’s How Advertising Needs To Adapt | Co.Create – [link]. Red All Over: Newspaper Revenues Fall In Q3 – [link]. Just got acquired?

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You Are What You Measure, So Choose Your KPIs (Incentives) Wisely!

Occam's Razor

Most content sites are currently monetized using display advertising, most commonly on a Cost Per Thousand Impressions (CPM) basis. That incentive removes a focus from the important entity, your customer, and places it on the secondary entity, your advertiser. Revenue vs. Economic Value. But it gets worse. Just like Yahoo!

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