Both Sides of the Table
DECEMBER 27, 2011
The most obvious way to explain this is with sales people. If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. “COGS” represents the amount that each sale costs you.
Both Sides of the Table
MARCH 25, 2016
Most of this advice boils down to an argument in favor of basic planning before starting a company or raising money. In many ways the fact that it has become so cheap to start a company and relatively cheap to raise angel/seed money that we as an industry have gotten lazy on basic planning. Incumbent Strengths & Weaknesses.
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Up and Running
APRIL 18, 2014
Voices.com , an online marketplace that matches voice actors with advertising agencies and TV and radio stations, began in 2004 as an idea scribbled down on a napkin by newlyweds David and Stephanie Ciccarelli. David sold his recording equipment for $50,000 and they borrowed the rest of their seed money from a bank.
www.businessinsider.com
SEPTEMBER 6, 2012
Advertising. These Spooky Cinemagraphs Will Radically Change Online Advertising. Google Ventures has made more than 100 seed investments, Maris said, including some past and present Y Combinator companies, and is making one to two new ones a week. Your Money Select. Advertising Select. Money Game Chart Of The Day.
Startup Professionals Musings
JUNE 2, 2011
But when your only capital is your hard-earned seed money, every penny that goes out will be scrutinized painfully. Print advertising is expensive, but social media is free. John is a veteran of over two decades in the advertising industry. Your mortgage and grocery bill depend on it. You can keep overhead low.
www.paulgraham.com
OCTOBER 23, 2010
The woman in charge of sales was so tenacious that I used to feelsorry for potential customers on the phone with her. Stephen Hawkings editor told him that every equationhe included in his book would cut sales in half. A 10% improvement in ease of use doesnt just increase your sales 10%. Its more likely to double your sales.
pandodaily.com
NOVEMBER 29, 2012
If you are raising a seed round now, there are a few things you can do to protect yourself. There are still the same debates on whether or not you should take seed money from VCs. Microsoft continues to invest in brand advertising to position itself as a comeback kid. Entrepreneurs are survivors by nature.
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