Occam's Razor

JULY 18, 2011

Analyzing email campaigns requires three important insights: 1. Your campaign data. Ready for the best email marketing campaign metrics? So for our email campaign analysis let’s look at metrics using that framework. Just to ensure you are executing against your right mental model. You can’t track everything.

Metrics 137

Metrics Campaign Email Marketing 137

Occam's Razor

JULY 1, 2008

There is perhaps no challenge greater than tracking offline impact of your online presence (campaigns or other activity). Your hair is thinning from repeatedly trying to get funding for online campaigns. What do I mean by that (to those of you who are not database geeks)? Because it is hard. Not impossible.

Analytics 116

Analytics Conversion Campaign Redemption 116

Both Sides of the Table

OCTOBER 31, 2011

talk about their Twitter integration and how you can use Twitter analytics to better monitor social media conversion on marketing campaigns. ” Let me explain it with a current metaphor – the 2012 US presidential campaign. You’ve been tasked with winning South Florida for President Obama against the Republican nominee.

Florida 324

Florida API Seattle Semantic 324