Finding your One Metric That Matters
leananalyticsbook.com
AUGUST 19, 2012
Someone clicks on a banner, pay-per-click ad, or affiliate link. That might sound pretty standard, but the variety of revenue models can complicate things. Game startups care about Average Revenue Per User Per Month and Lifetime Average Revenue Per User (ARPUs). Investors , when we’re trying to raise money.
58 
Let's personalize your content