Remove Affiliate Remove Churn Rate Remove Conversion Remove Metrics
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

How to create a growth hacking strategy using the pirate metrics model. Growth hacking in marketing incorporates the five stages of the customer lifecycle into the “ AARRR Framework ,” otherwise known as the “Pirate Metrics model.”. But it’s not a channel you can scale as easily as LinkedIn , which offers a similar audience.

Retention 113
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13 Essential Digital Marketing Metrics & KPIs to Measure Performance

ConversionXL

Marketing metrics are a competitive advantage. You have to track metrics you can act on. In this article, you’ll learn which metrics to measure to understand and improve marketing performance. In this article, you’ll learn which metrics to measure to understand and improve marketing performance. – Seth Godin.

Metrics 105
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How to Design, Launch and Automate a Referral Program for Your Business

Up and Running

Every conversation someone has about your brand is an opportunity for a new set of eyes on what you have to offer. Lowers churn. Every SaaS business should be tracking and monitoring its churn rate. In fact, every SaaS should be optimizing as best they can to reduce churn. How to set up your first referral program.

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

Lean Case provides standard business models & metrics, so you can apply a standard approach to business planning, modeling, and profitability tracking. The simplest way to track a company’s performance: have them give you access to their internal metrics dashboard. I used Ipreo heavily at one of my prior VC funds. .

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SaaS CRO: What You’re Not Testing (But Should)

ConversionXL

Article after article, course after course, conference talk after conference talk addresses acquisition experimentation—getting more conversions at the top of the funnel. Exhibit A: This is the table of contents from the article that currently ranks first for the keyword “conversion rate optimization tips.” Renewal rate.

Retention 101
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SaaS CRO: What You’re Not Testing (But Should)

ConversionXL

Article after article, course after course, conference talk after conference talk addresses acquisition experimentation—getting more conversions at the top of the funnel. Exhibit A: This is the table of contents from the article that currently ranks first for the keyword “conversion rate optimization tips.” Renewal rate.

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How To Calculate & Increase Customer Lifetime Value

ConversionXL

In this article, I’d like to help you understand the different metrics associated with customer lifetime value, and explore how we can use this information to make more informed, data driven decisions as it relates to how we budget our marketing spend. Working on conversion optimization to convert more visitors into leads.

Customer 133