Remove Affiliate Remove Churn Rate Remove Distribution Remove Viral
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Where Airbnb recognized the value in another platform, Dropbox doubled down on the strength of its product as a distribution channel. Neither would have achieved virality had customers not received something tangible for their efforts. The team then began producing webinars with affiliate partners to help them drive more sales.

Retention 113
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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

Some notable metrics are revenue growth rates, free cashflow, leverage ratios, historical financing amounts, returns on marketing spend, customer acquisition costs, lifetime value of customers, customer churn rates, and team social scores. 9) Accelerate portfolio company value.